The growth of Instagram is unquestionable. I know there are some people out there who think that there is no real marketing happening on Instagram and that Instagram users are only using it to add two or three photos of a cup of coffee or whatever they were up to that day.
Let me just say. They are dead wrong.
Instagram is a photo-sharing app and one of the key reasons for the app’s rapid growth is that the first way to use Instagram is to actually post some images of your stuff online. But you are probably here because you already know that, and you want to find out how you can get more potential clients on Instagram. You are in the right place because you will find out several ways below.
1. Use The Right Hashtags.
The only requirement for using hashtags is that the image has to be on Instagram, or it has to be something related to the service you are offering. Other than that, it is up to you. You can add any hashtags you like to your images, and the rest is up to your imagination. If you don’t have an idea for the hashtags, let me suggest going to Instagram’s hashtag page and to do a little research for your own self.
2. Be Consistent.
One thing to remember about hashtags is that it is good to use a combination of several hashtags. Keep in mind that the images that appear next to each other do not always have to be related, but they should be a good combination. It is advisable to post at least three images every day so that your accounts stay active and that you show a certain regularity in posting. It does not really matter what you post, but make sure that you post at least three images per day. You can choose whether to put the new image on the story or as a post, but you definitely have several good options in front of you.
3. Treat Instagram Like a Business.
The way to treat Instagram as a business is to treat it like a business. This means that you should be working towards generating a good number of leads on Instagram, and you should not mind spending money on advertisements and promotions for your business. You should make Instagram a priority. If you are unable to spend money on the promotion of your business, you should be able to spend some money on promoting yourself. Maybe use Facebook, and perhaps a few Instagram clients. I am sure they will be happy to work with you and would appreciate any promotional opportunities that you are willing to make.
4. Find Effective Campaigns.
Once you have discovered the proper hashtags to use and a strategy for posting, you are now ready to start posting regularly. All you need to do is to follow the below steps. Decide what your niche is, create images that will attract people, edit the images, or upload the images and fill in the captions are just some options that you can choose and experiment with them. When you are ready to post the images, you just need to write the captions and upload the images.
5. Start With Your Current Niche.
While deciding what your niche is, you can also start with your current niche. Use the available information and knowledge to find out which hashtags and tags you can use, and just as an example, you can choose the following hashtags for your photography business. It is a good start. Let me just add that since you are finding out how to get more leads on Instagram, it is also a good time to develop your niche into a real business. If you do not have a niche yet, then start finding out what you can offer to people to make a bit of money out of your niche. The most important thing to remember is that it’s all about words. If you can give people an opportunity to experience something new and exciting by providing them with an amazing experience, they will be more inclined to follow you or to buy from you. If you give them the chance, they will enjoy it, and you will enjoy it too.
In The End
Now that you are finding out how to get more leads on Instagram, it is about time to start implementing it. Starting with your current niche is a good starting point, but that is the easy part. You can gradually move on to expand your business into other areas, and you can also try using the strategies from the other methods to achieve the same results.