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How to Conduct a Focus Group

What Is a Focus Group? Focus groups can be used to conduct research. Focus groups allow only a small number of people to answer questions in controlled environments. Focus group participants are selected based on their demographic characteristics. Questions about specific topics are also asked. One type of qualitative research is focus groups. Focus groups […]...
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6 Ideas How to Use CRM: Collect, Organize and Analyze Customer Data With Ease

CRM software, in general terms, is a set of tools that allows various businesses to collect, organize, and analyze customer data to manage customer relationships better. Tracking information across every touchpoint in a customer’s journey can help you cater to their needs, build better relationships, and market smarter. That’s the beauty of a CRM system, […]...